Adobe hearts Apple again after App store policy reveal
By Wilson • Sep 10th, 2010 • Category: Industry News
- Photo: Stock.Xchng
Remember when Adobe told Apple to go screw itself? Yeah? Seems Adobe may have had a change of heart, on the heels of Apple announcing how it approves its app store applications, uhm, applications.
The App store approval policy unmasked
The Internet has been all-a-flutter about Apple finally revealing its app store approval policy. The humorous document outlines policy changes, as well as approval considerations. Oh, and Apple says that ‘we don’t need anymore fart apps’.
On a more serious note, the app store approval policy reveal has promising implications for various big – and small – companies vying for space on Apple’s burgeoning iOS ecosystem.
Okay, Apple, unscrew yourselves
One of the first thoughts was that it paved way for Google Voice to finally make its way to the iPhone, and the other was how it would impact Adobe’s strategy on iOS devices. Remember Adobe abandoned developing.
Adobe’s position has since changed. Writing in their blog, the company revealed the following:

- Photo: Adobe
Apple’s announcement today that it has lifted restrictions on its third-party developer guidelines has direct implications for Adobe’s Packager for iPhone, a feature in the Flash Professional CS5 authoring tool. This feature was created to enable Flash developers to quickly and easily deliver applications for iOS devices. The feature is available for developers to use today in Flash Professional CS5, and we will now resume development work on this feature for future releases.
What does this all mean?
Apple will likely come under less scrutiny for rejecting applications that contravene its app store approval policy since the process is significantly more transparent than it was in the past. The converse of that, however, is Apple will come under heavy pressure for rejecting high profile apps that, on surface level, do not contravene any of Apple’s rules. Ultimately, the hope is your iPhone, iPod Touch and iPad will continue to see more good applications submitted.
Tags for this article: adobe, app store, iOS device


