Sony Walkman W902 now with PlayNow Plus: The Beginning of the End for MP3 Players?
By Wilson • Sep 26th, 2008 • Category: UncategorizedSony has decided to launch the PlayNow Plus service to combat Nokia’s Comes With Music subscription service. The PlayNow Plus will allow users to surf and download the music tracks of their choice without any restrictions. It gives the user the complete freedom of choosing from a large library of music tracks and playing an unlimited amount of music.
The PlayNow Plus will be initially available with the stunning Walkman W902 phone, which has a mega 5 megapixel camera. Apart from this service, the Sony Ericsson W902 will also be preloaded with 1000 of the best selling songs. So if even if you don’t already have a music collection of your own, you will immediately after purchasing this mobile. Any music crazed mobile phone users definitely have a huge incentive for purchasing this Walkman model.
The PlayNow Plus service will offer seamless high-speed downloads for high quality music. Once downloaded, you can also transfer the files to your PC, with no restrictions at all. With the PlayNow Plus service you can also create your own online profile; invite your own PlayNow Plus friends and recommend tracks to them.
According to Lennard Hoornik, Corporate Vice President and Head of Marketing at Sony Ericsson:
“All mobile consumers want to have content on their phone, but many find the experience difficult, slow and time consuming. With PlayNow Plus, there will be no more barriers, we’re giving consumers the freedom to instantly discover, download, play and recommend all the music they want—anytime, anywhere.”
Few developments would have propelled people to use their mobile phone as a music player or MP3 player more than this one. And if it takes off, it could indeed market the beginning of the end of MP3 players.
Tags for this article: sony ericsson, music, service
